JCB Tasting Wine and augmented reality

Opened in February 2016 (see Nouvelles de Boisset n°37), this unique boutique offers a high-tech approach to tasting, with a first for the world of wine.

A tactile table, specially developed with hardware company Ideum, detects the glasses placed on it. The interactive tasting can then begin, with visitors discovering a rundown of information about the wine they are sampling on the table itself, which they can discuss and to which they can add their own comments.

Moreover, the table screen changes according to the wines being served, taking participants into a different sensorial space. Designed to seat four people, the tasting table presents five wines during a one-hour tasting session.